Real Estate Structured Data Markup - The key to AI and search engine crawler success

Here are the structured data markup examples for a real estate listing, including JSON-LD (Schema.org), Open Graph (OG tags), and Twitter Cards.

LLM agents need five key elements to function

GEO Experts

Generative Engine Optimization (GEO), which aims to improve SEO to be visible on search engines powered by LLMs such as SearchGPT, Perplexity, or AI Overviews

Open Graph (OG Tags)

These tags ensure that Facebook, LinkedIn, and other social media platforms display rich previews when sharing links.

JSON-LD (Schema.org)

< script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "RealEstateListing",
  "name": "Luxury 3-Bedroom Condo in Downtown",
  "url": "https://www.example.com/listings/12345",
  "image": "https://www.example.com/images/condo12345.jpg",
  "description": "A stunning 3-bedroom condo with a breathtaking city view, modern amenities, and top-tier security.",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "123 Main St",
    "addressLocality": "New York",
    "addressRegion": "NY",
    "postalCode": "10001",
    "addressCountry": "US"
  },
  "price": "950000",
  "priceCurrency": "USD",
  "numberOfRooms": 3,
  "floorSize": {
    "@type": "QuantitativeValue",
    "value": "1500",
    "unitCode": "SQFT"
  },
  "datePosted": "2024-02-26",
  "seller": {
    "@type": "RealEstateAgent",
    "name": "John Doe Realty",
    "url": "https://www.example.com/agents/johndoe"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": "40.712776",
    "longitude": "-74.005974"
  }
}
< /script>